n South Sudan—as in many African societies—marriage is still largely governed by the tradition of dowry, commonly known as bride price. Historically, dowry was a symbolic exchange of gifts between two families, marking not just a union of individuals, but a celebration of goodwill and alliance between clans. In earlier times, the exchange could be in the form of livestock, cowry shells, gold, or other items of cultural and monetary value.
However, like all human traditions, dowry has not remained immune to societal change. The pressures of capitalism, urbanization, mass migration, and shifting gender roles have all reshaped this ancient practice. Today, what was once a mutual exchange has often turned into a transaction—one that commodifies women and burdens men.
From Livestock to Liquid Cash
The commercialization of dowry began as societies modernized. Livestock, once the standard, gave way to money. Cash is lighter, easier to transfer, and seen by many as a more “civilized” form of value. For families in refugee camps or rural villages, marrying a daughter to a man abroad—especially one living in the West—is viewed as both prestigious and lucrative. It’s not uncommon for dowry payments to exceed 20,000 USD or even a millions in Kenyan Shillings.
This shift has led to what some might call a dowry market. Prices fluctuate based on a woman’s education, beauty, age, height, or even tribal background. Daughters have, in effect, become assets—often bartered in exchange for wealth, status, or social mobility.
The illusion that marrying abroad is automatically a better life has also fueled mismatched unions. Many Southern Sudanese men living in the diaspora seek what they consider “traditional” wives—obedient, family-oriented, modest—believing these traits are absent in Western women. But this romanticized belief often ends in cultural clashes, emotional estrangement, and divorce.
Dowry’s Darker Side
Far from being a harmless tradition, today’s dowry culture can breed coercion, violence, and even criminality. In some communities, women feel “owned” after marriage, reluctant to report abuse for fear of shaming their families. Men, having paid a high bride price, may feel entitled to control or mistreat their wives.
At the same time, dowry pressure delays marriage for countless young men, especially those without wealth. Some resort to theft or cattle raiding just to meet inflated dowry expectations. In extreme cases, families engage in predatory practices—setting traps for men who show romantic interest in a daughter, then extorting them under threat of violence or public shame.
We are left with a paradox: a deeply respected tradition that, in its modern form, is harming the very fabric it was meant to bind.
A New Kind of Dowry: Solar Panels for Prosperity
So, how do we break the cycle? Legal bans would likely be resisted. After all, many families depend on dowry as a source of income. Instead of abolition, what if we transformed dowry into a force for progress?
Consider this: rather than exchanging cash or cattle, what if bride price was paid in solar panels?
Solar panels are:
- Durable and practical
- Cost-effective
- Environmentally sustainable
- A source of long-term value
In Juba, I helped install a basic 100-watt solar system—with a panel, inverter, and battery—for just under 4,500 USD. That’s far cheaper than most dowries. And yet, the benefit to the bride’s family is immense: free energy for lighting, entertainment, or small appliances. They could even sell or share excess electricity with neighbors.
Imagine if each marriage contributed to lighting a home. Over time, this could create local green energy hubs in villages and towns across South Sudan. Businesses around solar installation would grow, creating jobs and encouraging tech-based entrepreneurship. It’s a cultural adaptation that benefits families, communities, and the environment.
Yes, money can buy solar panels—but it rarely does. Cash is fungible. It gets spent, misused, or contested. A physical panel, gifted with intention, stays rooted in its purpose: to provide power, not to hoard it.

A Cultural Revolution Worth Fighting For
Changing tradition is never easy. It will take courage, community dialogue, and visionary leadership. But cultures evolve, and so must we. We can preserve the symbolic essence of dowry—family bonds, mutual respect, celebration—while abandoning its exploitative edge.
If we truly care about the future of our daughters, sons, and communities, then we must ask: why not use our customs to power our homes? Why not make dowry serve both love and light?
To any leader brave enough to take up this cause—this could be your legacy. To any young couple seeking change—this could be your quiet revolution.
Let’s build a better South Sudan, one marriage, one panel, one family at a time